I believe that the first step is educating people so that they become interested and want to engage with feminism and the issues it is taking. I hope that through talking to Zoe and encouraging her to think about these things it will encourage her to be interested and to question the things around her that she doesn't agree with...In her letter she wrote;
'I think the reason I created what I did was that since our conversation Feminism has not left my mind. One of the things I've noticed is that it makes me feel awkward. During our chat, part of me didn't want to talk about it, but obviously I was persuaded by my other half not to worry what people will say.'
I hope she always listens to the part of herself that says don't listen to what other people say.